Fern Silver And Associates

This mug is from a company called Fern Silver & Associates.  From what I can glean off the internet, Fern Silver is a company that deals with advertising or at least it did when this mug was designed.

The design shows a rainbow on a dark square above two 'critters' (that's the best I can describe them.)

When hot liquid is added, the dark square clears to show more 'bugs', butterflies and flowers.  The color change is good and the mug is in great shape.

DESIGN:  1 Sided
THERMOCHROMIC: 1 Color
TYPE: Corporate Freebie

Disney's Snow White & The Evil Queen

This week's mug is from the Disney Corporation.  It is a full three sided mug, with color change on the edge opposite the handle, shown above. It is the magic mirror used by the Evil Queen.

To the left of this space are two of the seven dwarfs: Dopey and Doc. To the right is the Evil Queen

When the mug is hot, the mirror clears to show Snow White, in answer to the Evil Queen's question, "Who is the fairest in the land?"  

This is a bright and clean mug, with great graphics as only Disney can provide.  It also leads me to suspect that there are other mugs in this series, perhaps from other Disney Movies.  If anyone has a lead on these, please email me direct. 

DESIGN:  Full, 1++ Sided
THERMOCHROMIC: 1 Color
TYPE: Retail

TRACOM Corporation

My love of magic mugs causes me to collect even those that have been damaged to such a degree that the Magic Ink is no longer usable.  In cases like this, the ink becomes a dull beige showing neither the original color nor changing when hot. This is one of those mugs.

This mug is from the Tracom Corporation, A Reed Publishing USA Company as shown on one side of the mug, beside which is their corporate logo. (Address blurred on purpose.)

On the reverse is a diagram with the title Social Style - Profile.  The diagram shows different attributes of the profile.  These are 'controls,' 'asks,' 'tells,' and 'emotes.'  In the lower right corner is a square which (if the design and knowledge of Magic Ink tells us anything) would have been the same blue as the other squares. When hot liquid is added, the square would have cleared revealing the word "Expressive."

This is a corporate freebie type of mug, given to prospective customers.  If anyone has more information on this company, please email me direct.

DESIGN:  Full, 1+ Sided
THERMOCHROMIC: 1 Color
TYPE: Corporate Freebie

Naprosyn BID

This week's mug is one that is partially damaged by Microwave use but still shows a bit of color change. The mug has one big picture of what would have been a dark square showing the ends of two bones near each other. Above the picture is the name of the medicine NAPROSYN B.I.D. along with the generic name Naproxen and the manufacturer Syntex.  Below the square is "TRUST YOUR EXPERIENCE."  Naprosyn B.I.D is a trademarked name for the drug 'naproxen' which is a nonsteroidal anti-inflammatory drug (NSAID.)

When  hot liquid is added, the dark area clears and shows arrow pointing to the joint between the two bones and the phrase 'Concentrated Help'.

This is the type of freebie given by drug companies to doctor's offices and the like to advertise and keep a drug name in front of the people who prescribe it.

DESIGN:  Full, 1 Sided
THERMOCHROMIC: 1 Color
TYPE: Corporate RX Freebie