Monday, October 28, 2013

X-Files - The Truth Is Out There

From the popular Television show "X-Files" comes this wonderful Magic Mug.This is a 1-Plus design, with a color changing design on one side and a non-changing design on the other.   The non-changing design is that of the logo for the TV show, the X Files.  

The side with the thermochromic ink shows a rectangle of dark with the words 'the truth is out there' (which is a tag line from the show.) When hot liquid is added, the rectangle clears to show another tag from the show: "trust no one."

DESIGN:  1 Plus
THERMOCHROMIC: 1 Color
TYPE: Retail

Monday, October 21, 2013

Teacher's Cup

This is a retail mug for teachers. As you can see, the mug features a wrap around blackboard which says, in a child-like scrawl: "Teacher's Cup" and there is a drawing of a cup of coffee and an apple.  

This is one of my best mugs, as the graphics are sharp, and not fading at all. The color change is complete, and fast.  Once cleared, the blackboard shows a bunch of things a teacher needs such as a globe, scissors and even a pair of glasses.  The apple is part of the underlying design yet the cup has cleared as part of the thermochromic ink. 

DESIGN:  3 Sided
THERMOCHROMIC: 1 Color
TYPE: Retail.





Monday, October 14, 2013

Bridgestone Snow Tires


This is a mug from Bridgestone Tire corporration, advertising  Snow Tires. This is a corporate freebie, most likely given away with a full set of snow tires.  On the front it has a design of a tire with snow on top above a dark space on which is printed "Bridgestone" near the bottom. 
When hot liquid is added, the dark area clears to show "LET IT SNOW" in big bold letters.  This is a large mug with a nice big handle.  One of my personal favorites.  

DESIGN:  1 Sided
THERMOCHROMIC: 1 Color
TYPE: Corporate Freebie
ON THE BOTTOM: Nothing

Monday, October 7, 2013

CLEO Lamps by Phillips

This is another great advertising mug.  It is for CLEO Lamps by Philips.  (CLEO Lamps are designed for tanning beds and the campaign for these new lamps was launched in 2005.)  The Mug is two sided and shows the same design on both sides, a large dark square above the product name and its associated web address.
When hot liquid is added, the squares both show the same tag line "GIVE YOUR BUSINESS THE ADVANTAGE".

DESIGN:  2 Sided
THERMOCHROMIC: 1 Color
TYPE:  Corporate freebie.
ON THE BOTTOM: Nothing