Monday, March 26, 2018

Blossom Morph


This week's mug is another gift from a friend in the north. Yes, she sent me two in one package. This is one of the most beautiful uses of the Thermo-Ink that I've seen!  Instead of using a color to make something disappear, they match the color white to the mug and make something appear!  As you can see above, there is a branch of a cherry tree, starkly bare, visible on all three sides of the mug.  


When hot liquid is added, the white Thermo Ink turns clear revealing the beauty of the cherry blossoms on the branch!  A stunning mug!

Brand new, so it even came in it's own full color box! Big Thank you to that friend!


DESIGN:  Full, 3+ Sided
THERMOCHROMIC: 1 Color
TYPE: Retail

A Note about Copyrights:  The mug above is called a "Morph Mug" due to the fact that the name "Magic Mug" is owned as a trademark/copyright by another company.

Monday, March 19, 2018

Woodlands Morph



This week's mug is brand new, a gift from a friend up north. (And by 'up north' I mean Canada!) The mug shows a bunch of trees in a wrap around design with eyes visible in the surrounding darkness.

When hot liquid is added to the mug, the entire darkness clears to show a daytime scene with leaves on the trees and a dear, fox, squirrel, bunny, and a deer attached to those eyes.

Since it's new, this mug even came with its own full color box, in three languages! 
Thanks to that great friend!

 

DESIGN:  Full, 3+ Sided
THERMOCHROMIC: 1 Color
TYPE: Retail


A Note about Copyrights:  The mug above is called a "Morph Mug" due to the fact that the name "Magic Mug" is owned as a trademark/copyright by another company.

Monday, March 12, 2018

Champion Water Heaters

This week's mug is from Champion Water Heaters.  The left side of the mug shows the name and logo, Champion Water Heaters.

On the right side of the mug is the phrase "We Keep You In Hot" in  bright red letters over a dark water looking area.  

When hot liquid is added to the mug, the dark 'water' area clears to show the word SALES in big red letters.  This is one of the best designs I've found for advertising with a magic mug.  Your mind sees the dark water and you automatically finish the phrase "We Keep You In Hot" with the word WATER.  Hot water from a Water Heater, seems obvious. But the company gave these mugs to stores who sold their product and used SALES for the kicker. 

Even with the chip missing on one edge, this is a great mug with good color change and is one of my favorites! 

DESIGN:  2+ Sided
THERMOCHROMIC: 1 Color
TYPE: Promotional

Monday, March 5, 2018

TSU - Tennessee State University

This week's mug is one of the New type of magic mugs, with the Thermochromatic Ink covering the entire mug (but not the insides.) This mug is from TSU - Tennessee State University.  The mug appears fully black on both sides as well as the handle, but has the letters T - S - U running down on the left side.  They are dark blue and are almost hidden in the dark.  

When hot liquid is added, the entire mug clears to reveal the name Tennessee State University, utilizing the three letters from before. Below is their website, www.tnstate.edu.  As stated before, this is the new type of thermo ink, in that it covers the entire mug, including the handle. You can see that even the warm parts of the handle are turning clear.  This new thermo ink is smoother and has a better shine than the old thermo ink.  

It is interesting to note that the dark blue letters TSU are not 'masked' as in most older Magic Mugs. In this case the dark blue letters are applied OVER the Thermo Ink.  (Evidenced by a scratch across one letter being near invisible until the color change.) 

The color change is spectacular, though the design could be a bit better. After all, there is nothing on the right side of the mug.  One would expect the designers to at least double the Tennessee State University logo on both sides. 

DESIGN:  Full, though only one sided actual design. 
THERMOCHROMIC: 1 Color
TYPE: Promotional