Viskazide Rx Medicine

This mug is from a pharmaceutical company and advertises the medicine 'Viskazide.'  Viskazide is a medicine for the treatment of Hypertensive Disorder.  On the main side is a large dark rectangle with the medicine's name 'viskazide."  Below this title are the two medicines that make up Viskazide, pindolol and hydrochlorothiazide. This mug was probably a giveaway to doctor's offices and hospitals as a way to get the name of the medicine out to the medical community. 

On the non-changing side of the mug, there is the medicine's name again, above the phrase "One Tablet - Once A Day*"  At the bottom, in small print,  the caveat "Once maintenance has been established."

Though the dark rectancle is not as opaque as it could be, when hot liquid is added the rectangle does clear nicely, showing a man in a suit, carrying a briefcase and riding along on a skateboard.  Also now visible is the descriptive: "FOR HYPERTENSIVE PATIENTS ON THE GO."

This is a textbook case of a good use of Thermochromatic ink.  The design hides enough to make you wonder, and is complete enough to really make you remember it.  A really great mug in the collection. 

DESIGN:  Full, 1+ Sided
THERMOCHROMIC: 1 Color
TYPE: Corporate Freebie

Rep Express

This mug comes from a company named Rep Express.  There is a train, with Rep Express written on the engine, and names written on the train cars. (Unfamiliar with the company, it is not clear if the names are related companies or reps within the company.) They are Cal Rogers, Mark Heidmann, Lee Pearson, Mike Burky and Spike Jones.  In the center of the design is a large irregular design above the word "DISCOVER."

It is also not clear as to the background of Rep Express, but it may just be that this mug was used to sell other magic advertising mugs.  This is evident when the change takes place. 

Once hot beverages are added, the large irregular area clears to show "The magic of HOUZE."  (Houze is a recognized name of Magic Ink and Magic mugs.) The change on this mug is a bit vague, not as clear as others I have and have seen, but it's still a nice mug.  

DESIGN:  1 Sided
THERMOCHROMIC: 1 Color
TYPE: Advertising

TWA - More Leg Room

This weeks mug comes from a long well-known airline TWA.  This mug is from approximately the late 1980s to the early 1990s and advertises the expanded leg room avilable on most TWA flights.  

The full 3 sided mug shows airline seating with the title "THE MOST LEGROOM AT NO EXTRA COST"

Below this is the phrase "TWA, The most comfortable way to fly!"

This mug is slightly microwave damaged and the change doesn't happen very quickly, but you can see below the effect of adding hot liquid.  Every other seat in the cabin disappears giving the visual of more legroom due to wider seating.  

DESIGN:  Full, 3+ Sided
THERMOCHROMIC: 1 Color

TYPE: Corporate Freebie

AVON - Olympic Woman

This week's mug is from another nationally known company, namely AVON.  In honor of the 1996 Atlanta Olympics, AVON created this magic mug for their customers.  The design features a female athlete to one side, and a blue field with a stylized Olympic Torch in the background. To the upper left is a dark square.

At the bottom of the blue field is the phrase "AVON - Cultural Olympic Sponsor.  

When hot liquid is added, the square turns clear, showing their logo of "The Olympic Woman, Atlanta 1996"

This is a great mug, and rare considering the limited number of mugs made by AVON. 

Also in great condition. 

DESIGN:  2 Sided
THERMOCHROMIC: 1 Color
TYPE: Retail

NFL My #1 Team (Panthers)

This magic mug is a licensed mug from the TEAM NFL collection of products.  On one side is the "MY #1 Team" along with the "Team NFL" logo.  Beside it is a hand holding a remote. Even the remote is happy that it's GAME TIME!

On the other side is a large TV with a dark rectangle over the screen.  

When hot liquid is added, the screen clears: 

In this case showing the logo for the Carolina Panthers.  (I'm guessing that this is a line of mugs available with any NFL team logo and name.) 

Beside the image on the main side, is the copyright:

COPYRIGHT 1993 IMAGE DESIGN CONCEPTS DENVER, CO

OFFICIAL LICENSED PRODUCT OF NFLPA

Perhaps the most interesting part of this particular mug is on the bottom. Usually I don't add the "Made in China" or information off the bottom, but in this case, it is interesting.  

On the bottom is a paper sticker with the  number ASI/61920 above the Logo for HOUZE. Houze is a  known name in the magic mug field, though I am unsure if they are still in business.  Below this is a hand written number X2-1004.  Since it is easy to assume that this mug is (was) available with any of the NFL teams' logs and names, this appears to have been a salesman's or showroom sample.  A great addition to my collection! 

DESIGN:  1+ Sided
THERMOCHROMIC: 1 Color
TYPE: Retail